What Drives Winning Book

(26 customer reviews)



A User-Friendly Guide Towards Achieving Personal Excellence.

This book is full of real-life examples and time-tested advice from some of the winningest coaches in sports history, as well as a number of easy-to-follow exercises that will help you better understand what will drive winning for yourself and your team.


“What Drives Winning is long overdue. Brett masterfully articulates how character building is the ultimate prize in the pursuit of athletic achievement. This book is immensely practical and filled with time tested wisdom.”
– Dr. Jim Loehr, Performance Psychologist

“There is a changing landscape in our profession right now. What I see in this cutting-edge book is our future. Coaching has evolved and what Brett has to offer in What Drives Winning is our PhD. This is a very important book.”
– Anson Dorrance, North Carolina Women’s Soccer


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4.92 out of 5 stars

26 reviews

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2 reviews with a 4-star rating

  1. Will Flautt

    Will Flautt

    I use it as a reference book for team activities and to guide team discussions when I’m unsure how to navigate players to the point I’m trying to make. One specific way I utilized the information: on page 148 a volleyball player mentioned how she thought of a bouncy ball as a good metaphor for handling setbacks. I really connected with that image, because I was trying to find a proactive solution in pre-season to a specific problem the varsity boys soccer team had last year: managing their emotions in a game (i.e. cursing, fighting, etc). [For context, I had coached the varsity girls the previous season and seen from the sidelines what the boys team was struggling with. The next year I took over the boys team as well, and coached both.] Anyway, I used the bouncy ball image with the boys at our first practice after tryouts. Everyone got a small bouncy ball, and together we jogged out to a big slab of concrete by the interstate. I told everyone to grab a small rock when we got there. So, there’s this group of about 40 boys (JV came with us) standing at a wall with bouncy balls and rocks in their hands. I ask who would like to volunteer, and a player steps up. I tell him to throw the rock as hard as he can against the slab of concrete. I tell his teammates to watch what happens when it hits the wall. It explodes into pieces. I tell him to throw the bouncy ball. It flies back into the crowd and they have to dodge around the ball. I tell them that the rock is what happens if you try to ignore your emotions in a game: you run into something hard and get destroyed. I tell them that as young men it might seem wrong to be emotional. But it’s not. It’s powerful. And that’s what the bouncy ball represented: welcoming the emotions from a challenge, and responding in 0001 seconds to any setback. We had zero player misconduct issues on the field the whole year. It all started with a line from the book I connected with and could apply in my own way to our program. Another specific way I utilized the information: the chapter on appreciation; specifically the personification of a sport and writing letters or poems like Kobe’s video and Sabrina’s post online. Inspired, I wrote my own little Dear Soccer poem after Kobe’s death. It was such a meaningful experience for me, that I decided to do a little project with the team. We watched Kobe’s Dear Basketball video together, and then I invited them to write something on their own. It was optional, but 18 different players and coaches wrote something. Right now (during quarantine) I am in the process of turning those poems into a team poem and video project. Basically, every player picks their favorite line, then will record a video saying that line and send it to me. We will see what happens. I think it will turn out nicely.

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  2. Eric Sutz

    Eric Sutz

    It opened the door to examine what kind of person and coach I wanted to be. It allowed me to step back and examine where I was and where I want to be when it is all over. What I want on that tombstone of my coaching and teaching career. I have used many of the activities with my students and with coaches.

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