About Brett Ledbetter

CORBIN, AURIEMMA, STEVENS & PETERSEN

“They deal with this all-or-nothing proposition at such a high level, and there aren’t that many people who can relate with what they’re going through,” said Brett Ledbetter, who set up the Zoom calls with the coaching quartet.

“Just hearing someone else say they’ve felt that before, it can help you externalize your internal tension. That brings peace to help you navigate the coaching in a high-performance arena at a better level.”

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JEN COHEN

“So (Petersen) is super engaged. He’s formally working with us as a ‘coach of the coaches’ with another person, Brett Ledbetter, who has a company called ‘What Drives Winning.’ Brett and coach Pete meet with all of our head coaches once a month and are doing a variety of different professional development exercises with them. So he’s just been a phenomenal added resource for our coaches. I get the opportunity to talk with him often, weekly a lot of times, about a number of issues going on in the department or in the industry and get his counsel. So it’s been great. My plan is to find any way to have him be part of our department for as long as we can.”

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CAITLIN CLARK

Before the season began, the Iowa coaches reached out to a performance consultant and author whom Caitlin had studied in high school. Brett Ledbetter first Zoomed with her on a Monday, the last week of July, and they started with the idea that the search for approval can get supercharged by her growing fame and success. Praise is a gateway drug, he told her. She talked about how she’d become addicted without even realizing what was happening.

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TRAE YOUNG

Young says Ledbetter was a “lifesaver” during his lone roller-coaster season in Oklahoma.

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ANTHONY RICHARDSON

Ultimately, the load he was carrying inspired Richardson to start working with Brett Ledbetter, a mental coach who has helped Richardson put the game in perspective, figure out what motivates him best.

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OKLAHOMA SOFTBALL

She was a mess who met an author named Brett Ledbetter, who morphed into her mentor. Gasso credits him for nurturing what was not in her nature: the notion that she could be a coach without being consumed by coaching.

Perhaps not coincidentally, since Gasso has lent out her mentor to her mentees. She assigned his book “What Drives Winning” for team reading ahead of this season.

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CAITLIN CLARK

Clark and her performance coach, Brett Ledbetter, say that how a player responds to adversity is the most important tactic they can work on after the fundamentals. They call it the action between the action.

“You can’t allow one second to affect the rest of your performance just because you didn’t make a shot,” Clark says.

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GONZAGA BASKETBALL

Ledbetter advised Knight to have his players make a list of the three things in their life that most got in the way of success. Then they divided those lists into buckets, one for “human” issues and one for “sports” ones. There were dozens of human issues. In sports? Not a single one that anybody listed. That reinforced to Knight the need for consistent, holistic care—and thus PGM was born.

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SABRINA IONESCU

“He’s my thinking parter,” Ionescu said. “Getting my PhD in Leadership.”

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Note from the Author:

Have you been on a team where you spend so much time together but don’t know what’s actually happening in the backdrop of your teammates’ lives? Have you become an expert at avoiding things you don’t want to confront within yourself and with others? What happens when you get people to talk about what they’ve never talked about before in highly competitive environments?

Two things we’ve seen: first, people immediately feel like they’re not alone because almost always others in the room can relate, which usually turns out to be surprising for both parties. Second, everybody is going through something. When people share what’s actually happening in their lives, often the reaction from the room is, “How did I not know that about you? I had no idea.” When you understand more, you connect better.

And that’s what this book is designed to help you do. We’ve created 365 thought-provoking questions to unlock clarity for you and connection within your team by taking you beyond the surface level on the path
toward self-awareness.